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IN-HOUSE MARKETING TRAINING

Do you want to grow winning management teams that have real marketing and digital competence? Strategise provides executive marketing development and mentoring that sets you apart and keeps you competitive. Our workshops are available as private in-house sessions for your own teams.

The most in-demand workshop for company management and marketing teams is our Digital Marketing Strategy. We can run this for you in a one-day workshop class, depending on the needs of your team. In one day they learn all of the methodologies, tools and hacks for saving time and maximising impact and return on investment. 

Keeping it 'in-house' allows your staff to talk freely about the specifics that affect your business, and results in clear strategies and concrete decisions that can be instantly implemented. Team workshops get everybody on the same page, align vision, and build momentum – all essential in organisations where the culture will be impacted by the digital age of change. We have run in-house workshops for as few as two people, or as many as 20 people, keep it small means you get attention to detail and individual attention.

With many of our clients, our engagement has become a long-term relationship. This methodology helps us to play a mentoring role that extends beyond the initial learning experience and provides tremendous value in applying learning to your day-to-day operations.

We can custom-tailor workshops to any topic in digital marketing, marketing, advertising, Marketing Research and strategy.

Our standard marketing workshops include:

 
Strategise Strategy Workshop

Strategic Marketing Planning Workshop

In this workshop learn how to create your own marketing and business strategy based on our winning formula. Learn how to apply it in your own business and how to implement your strategy across your business units.

Who is this for?

  1. Entrepreneurs
  2. Marketing Managers
  3. Directors

Key Learning:

  • How to create your own strategic marketing business plan
  • If you opt to take the communication strategy workshop, you will learn how to create a detailed communication strategy which uses targeted messages across all marketing channels. This is a plan your marketing suppliers will use to execute work according to your requirements

Add on: How to create a comprehensive communication strategy

 
Content marketing strategy in house training

Content & Viral Marketing Strategy Workshop

In this workshop learn how to create your own content marketing strategy and/or learn how to create a viral marketing strategy for your business.

These two workshops are very different from each other in application and are both based on proven marketing principles that work. Learn how to apply these in your business and which strategic elements will produce the best results.

Who is this for?

  1. Entrepreneurs
  2. Marketing Managers
  3. Directors

Key Learning:

  • How to create your own content marketing strategy that works
  • If you take the viral marketing strategy option, learn how to use Buzz Six to create viral and word of mouth content that works

Add on: How to create a viral marketing strategy for your business

 
Brand Strategy Workshop in house training

Brand Strategy Workshop

In this workshop learn how to create your own brand strategy or audit your current brand strategy, based on our strategic work. Learn how to apply your brand strategy in your business. Learn about customer personas and how to identify your customer personas.

Who is this for?

  1. Entrepreneurs
  2. Marketing Managers
  3. Directors

Key Learning:

  • How to create your own brand strategy
  • Learn about customer personas and how to identify your personas
  • Learn how to position your brand
 
digital marketing strategy in house training

Digital Marketing Strategy

In this workshop learn how to create your own digital marketing strategy. Learn how to set objectives and measurements and about which roles your email marketing, social media marketing, campaign landing pages and your website plays and links together. Learn about today's marketing hacks to make your digital marketing campaign; strategic, actionable and effective.

Who is this for?

  1. Entrepreneurs
  2. Marketing Managers
  3. Mid-level Management
  4. Directors

Key Learning:

  • How to create your own digital marketing strategy
  • Key measurements and KPIs
  • The various elements involved and how they are linked
  • How to execute your digital marketing based on proven practice

Specific Digital Workshops Available:

  • Social Media Workshop
  • Search Engine Marketing Workshop
  • Analytics Workshop for Marketers
  • Email Marketing Strategy Workshop
 
Retail marketing workshop in house training

Retail Marketing Workshop

This is for (b2B) Business to business or entrpreneurs who are looking to setup a sales and marketing channel to sell into retailers. Learn how to structure your business in order to take advantage of the benefits of supplying to retail. Learn how to structure rebate agreements, below-the-line marketing, sales and service department structure, advertising and national and Key account management.

Who is this for?

  1. Entrepreneurs
  2. Marketing Managers
  3. Sales Management
  4. Directors

Key Learning:

  • How to create your below-the-line marketing strategy
  • Structuring rebate agreements
  • How sales, service and marketing works together creating a marketing engine
  • National and Key Account Management setup
  • How to advertise in in retail
 
Lean marketing workshop in house training

Lean Marketing For Marketing Managers

This is for marketers looking to adopt the lean marketing approach in business. Learn how to structure your department in a lean way so that you always maintain flexiblity to your business requirements, while minimising your budget expenditure but always remaining optimum service levels so that you deliver on-time, all the time, every time.

Under this workshop we offer a Entrepreneur Workshop, Entrepreneurs will have a crash course in marketing and learn all you need to know about effective marketing, so that you have un-biased advice and knowledge on-hand for when you start your business.

Who is this for?

  1. Entrepreneurs
  2. Marketing Managers

Key Learning:

  • Learn about lean marketing
  • learn how to systemise your department
  • Learn about buffer management for your department
  • Specific to Entrepreneurs: Marketing crash course for success

Workshops to choose from: Lean Marketing Workshop or a Marketing Workshop for Entrepreneurs.

 
in house training marketing key note advice

Marketing Key Notes

This is for businesses wanting to gain insight into the ever changing digital revolution. Are you embracing the digital revolution? Learn more about the digital age.

If you are in-the-know about the digital revolution, then try our key note on how sales and marketing alignment ensures sustainable growth.

Who is this for?

  1. Sales Management
  2. Senior Management
  3. Directors

Key Learning:

  • Learn about exponential growth opportunities with the digital age
  • Learn the latest digital revolution business trends
  • Learn about 2020 and 2030 predictions
 

Special Initiatives


We can make these short and to the point by focusing on specific content or extend them with additional practical exercises or advanced content, to address your immediate marketing problems you are currently facing. And we can customise our workshops to your specific industry needs.

Our most popular workshop courses are:

  • Marketing For Entrepreneurs Workshop (3 days)
  • Strategic Marketing Strategy (2 days)
  • Buzz Six: Viral Marketing Strategy  (2 days)
  • Content Marketing Strategy (1 day)
  • Lean Marketing Thinking Workshop (1 day)
  • Key Note: Are You Embracing The Digital Revolution? (Half day)
  • Key Note: How Sales And Marketing Alignment Ensures Sustainable Growth (Half day)

Speak to us about your desired outcomes, and we will customise our workshops and content to give you the most impact and efficient solutions to exceed your demands for the future, today.